
Privacy Policy
How this privacy policy works
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At Genfintax Advisors LLP, (for the sake of brevity hereinafter referred to as "we”), we are committed to protecting information which identifies and relates to our clients or other individuals (personal information) and complying with the Information Technology Act, 2000 with all its amendments, and other relevant laws for the time being in force in India. We value our relationship with our client the most.
This privacy policy sets out genfintax' s personal information collection and sharing practices in relation to the personal information that we collect and use for the administration of various income tax policies and rendering services to our clients such as and not limited to, tax preparation, tax planning and its scrutiny, tax query services and the financial planning advisory services in India.
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The persons to which this privacy policy applies:
Clients, advisers, visitors be it mere surfers and/or registered users of our website/App (Income tax Return filing/Tax Notices/Tax Scrutiny/Tax Planning Application products of genfintax) and Services, service providers, enquirers, direct and/or indirect beneficiaries etc. (for the sake of brevity hereinafter referred to as “you”), further to our sites, all the products and Services such as Income tax Return filing/Tax Notices/Tax Scrutiny/Tax Planning Application along with other allied products and services etc.
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How this privacy policy works
This privacy policy is intended to explain our privacy practices and covers the following areas:
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Information we may collect about you
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Why we collect information about you
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How we may use your personal information
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Consent
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Transmission, storage and security of your personal information
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Retention of your personal information
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Your rights
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Changes to our privacy policy
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Cookies statement
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Miscellaneous
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1. Information we may collect about you
We may collect and process the following personal information about you:
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when you subscribe to newsletter, we collect your email address;
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information that you provide by filling in forms and/or upload to us;
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to get yourself registered you must provide us the information including your name, address, contact details, email address and a password, this information is collected for personal identification (“User Credentials”), to provide the tax preparation services;
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for advisory services, this includes details relating to your instructions for us to provide advisory services, the administration and management of those services and of any claim or complaint including details provided by a third party;
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in order to avail Tax related services you must provide information such as and not limited to your name, address, email address, phone number, Permanent Account Number (“PAN”), bank account number, MICR Code, income and deductions data, Director Identification Number (DIN) expenses data, asset and liability details, vouchers, bank statements, FORM 15CA, FORM 16, FORM 26AS, tax payment challans, debit and credit account numbers with its expiration details and any other information as may be required to prepare your tax return.
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If you want to avail our Tax scrutiny /Tax notice services, then we collect from you the copy of the Notice and/or any other correspondence(s) sent to you by the concerned department and the relevant information. This information is collected for preparation and filing of the appropriate reply to the Notice on your behalf.
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if you contact us, we may keep a record of that correspondence, email, voicemail or details of any conversation we may have with you;
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details of your visits to our website and information collected through cookies and other tracking technologies including, but not limited to, your IP address and domain name, your browser version and operating system, traffic data, location data, web logs and other communication data, and the resources that you access;
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;and information that is available in public domain and/or from publically available sources including social media websites.
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2. Why we collect information about you
We may process personal information for certain legitimate or lawful purposes in some or all of the following ways:
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to enhance the security of our network and information systems;
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to identify and prevent online fraud, occurrence of cyber crime;
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to maintain our accounts and records;
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to modify, personalize or otherwise improve our services/ communications;
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to comply with the laws for the time being in force in India, guidelines, orders issued by law enforcement agencies, court and regulatory bodies’ requirements;
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to defend or make claims;
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to correspond with clients, beneficiaries and claimants in order to facilitate the tax planning and advisory services;
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to comply with a legal obligation;
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to protect your vital interest or the interest of another individual;
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for training and quality purposes;
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Know Your Client/Customer (KYC) compliance;
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for the performance of a contract with you or to take steps to enter into a contract; and
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for the performance of a task carried out in the public interest or in the exercise of an official authority.
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3. How we may use your personal information
We may use your personal information in the following ways:
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to make decisions on whether to provide tax planning or advisory services;
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to manage your income tax return filing or advisory services including tax planning;
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to monitor calls and transactions to ensure service quality, compliance with procedures, to combat fraud and insure compliance with the Information Technology Act, 2000 with all its amendments, other relevant laws for the time being in force in India and the SSBA’s policies;
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to identify you and to carry out any identity checks as may be required by applicable law and best practice at any given time;
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to recover any payments due to us;
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to analyze it in order to understand the service we provide and in order to improve our business;
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to manage our infrastructure, business operations and comply with internal policies and procedures;
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to notify you about changes to our service; and
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for marketing services to you by post, email, SMS, phone.
We will never process your personal data where these interests are overridden by your interests.
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4. Consent
Your consent to our processing of your personal information for certain purposes may be necessary to comply with the Information Technology Act 2000 with all its amendments, other relevant laws for the time being in force in India; and on such points wherever mandatory, we will ask you for your consent in accordance with those laws. You may withdraw your consent to such processing at any time.
The moment you visit our website, using its contents, it will be deemed that you have consented to the privacy policies of the SSBA Innovations Ltd.​
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5. Transmission, storage and security of your personal information
SSBA Innovations Ltd is committed with all due care and diligence and technological advancement to protect your personal data from intrusion. We maintain commercially reasonable physical, electronic and procedural safeguards to protect your personal information in accordance with the Information Technology Act, 2000 with all its amendments and other relevant laws time being in force in India.
All information within our control is stored on our secure servers, accessed and used subject to our security policies and standards.
genfintax has implemented generally accepted standards of technology and operational security in order to protect personally identifiable information from loss, misuse, alteration or destruction. All the personal information as may be provided by you on the website is transmitted using SSL (Secured Socket Layer) encryption.
Where genfintax discloses your personal data to a third party, we require that third party to have appropriate technical and organizational measures in place to protect your personal data.
Where we have given you (or where you have chosen) a password which enables you to access certain parts of our website or any other portal we operate, you are responsible for keeping this password confidential and for complying with any other security procedures that we notify you of. As a diligent service provider, we ask you not to share a password with anyone.
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6. Retention of your personal information
We will retain your personal information for as long as is reasonably necessary for the purposes listed in section 2 of this privacy policy. This may mean that we hold your personal information for some time where, for instance, there is a possibility that it may be needed in connection with a scrutiny noted by agencies or the advisory services, or where we are obliged to keep it to comply with tax, accounting, regulatory or legal requirements.
We maintain a data retention policy which we apply to all data in our care. Where your personal information is no longer required we will ensure it is securely deleted.
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7. Your rights
The Information Technology Act 2000 with all its amendments give you rights in relation to the personal information we hold about you, which may include the right to require us to:
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provide you with further details on the use we make of your personal information
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provide you with a copy of the personal information we hold about you
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update any inaccuracies in the personal information we hold about you
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request us to delete any of your personal information that we no longer have a lawful ground to use
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where processing is based on consent, stop that particular processing by withdrawing your consent
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object to any processing based on our legitimate interests unless our reasons for undertaking that processing outweigh any prejudice to your data protection rights
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transfer your personal information to a third party in a standardized machine-readable format
In certain circumstances, we may need to restrict your rights, in order to safeguard the public interest (e.g. the prevention or detection of crime).
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8. Changes to our privacy policy
We may change the content of our website or services without notice, and consequently, our privacy policy may change at any time in the future. We, therefore, encourage you to review it from time to time to stay informed and updated on how we are using personal information.
9​. Cookies statement
A cookie is a small file which asks permission to be placed on your computer's hard drive. Once you agree, the file is added and the cookie helps analyses web traffic or lets you know when you visit a particular site. Cookies allow web applications to respond to you as an individual. The web application can tailor its operations to your needs, likes and dislikes by gathering and remembering information about your preferences.
We use traffic log cookies to identify which pages are being used. This helps us analyses data about webpage traffic and improve our website in order to tailor it to customer needs. We only use this information for statistical analysis purposes and then the data is removed from the system.
Overall, cookies help us provide you with a better website, by enabling us to monitor which pages you find useful and which you do not. A cookie in no way gives us access to your computer or any information about you, other than the data you choose to share with us.
You can choose to accept or decline cookies. Most web browsers automatically accept cookies, but you can usually modify your browser setting to decline cookies if you prefer. This may prevent you from taking full advantage of the website.
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10. Miscellaneous
Please read this privacy policy with care. It provides information about how we use personal information and the rights available to you under the Information Technology Act 2000 with all its amendments.
This website may contain links to other third party websites. If you follow a link to any of those third party websites, please note that they have their own privacy policies and that we do not accept any responsibility or liability for their policies or processing of your personal information.
We want you to be informed about what information we collect and how we use it to render you our services, improve your financial life, operate our business and help make our services useful. We do not sell or share your personal information with unauthorized third parties for their own commercial uses without your consent.